Growing Mobility Arena: behind the scenes

Growth is what every builder, entrepreneur, or business person, wants. There is no substitute for growth. Unfortunately, growth comes with pains. Whether you are growing teeth, improving and expanding social infrastructure (like roads), or growing a blog, there will be pains along the way. That is what growing Mobility Arena has been about. Going Against The Culture of Secrecy We do not have a culture of putting information out there. Statistics are hard to come…

"Growing Mobility Arena: behind the scenes"

A conversation about an ugly blog

This post about an ugly blog is based on a real life conversation between a website designer and his friend, Emma, a blogger based in Lagos. Designer: Hello Emma. Another thing.. this your blog user interface is ugly o. Honestly. Blogger: LOL. What’s ugly about it? Designer: Have a look at [competing blog 1] or [competing blog 2]: they have cleaner designs. I was just looking at your blog today. Allow me to tweak it…

"A conversation about an ugly blog"

When Nigerian brands tell you they have no budget

Sisi Yemmie has published a humourous take titled 17 scenarios that are too real for Nigerian bloggers. It is a piece that I enjoyed reading as it touched on issues that I am well too familiar with as someone who has been in charge of a number of blogs, including Mobility Arena, CPAfrica and House Of Mo. If you are a blogger, when a Nigerian brand approaches you for a service and you are told…

"When Nigerian brands tell you they have no budget"

To improve your blog, app or business, Data is everything

When building – whether it is a blog or an app or a startup – it is easy to be swayed by the most vocal opinions. However, as an entrepreneur, developer or other builder, note that there is a often a big difference between the most vocalised opinion and the most widespread opinion. You see, that an opinion is the loudest in the public space does not mean that it is the one that is…

"To improve your blog, app or business, Data is everything"

Dear Digital Marketing Manager, we are tired of hearing about your plans for bloggers

Dear Digital Media Manager, This is a friendly open letter to you on behalf of bloggers everywhere in the world. Every now and then, we receive an email from you in which you invite us to a discussion/meeting at your office facilities. Usually, the invitation contains a line that says something like, “At this meeting, we will be sharing with you our plans for bloggers…..” Usually, I stop reading there. Any experienced blogger would do…

"Dear Digital Marketing Manager, we are tired of hearing about your plans for bloggers"

#Blogging101: How to be a great blogger

There are many tips and guidelines about how to create blog posts that go viral. There are many articles about how to make tons of money as a blogger. This is not one of them. As you may have noticed, following those guidelines is often a hit-and-miss affair. What I have to share here is very simple and profound. It is so simple that in today’s crazed world of chasing page views, keywords, SEO and…

"#Blogging101: How to be a great blogger"